Mac Cosmetics AW13 Trend Report

Last week I was able to attend the Mac Techniques AW13 event where Michelle-Lee the Mac Senior make up artist went over 4 key Mac trends for AW13. Michelle took a look from each trend and explained how the look was created and what products were used and what Mac products were very popular back stage. Some of the looks are not every day looks but using the products you can take the technique and the product and take what you see and make it into every day and if you are a make up artist shooting beauty then you can go wild and be extreme.

So here are the key looks from the event, what each look represents and the key products used that are a must have:

Au-Currant: This trend is al about a new play on linear lines and  its undone but well done. The Red lip is a big trend with a new take on crimson, whether it be a blurry bordeaux, a glossy cranberry or a contemporary red.

Key Essentials: Lipmix in Crimson for the matte intensily pigmented mouth, Lip Pencil in Night Moth with the focus on the inner edges of the mouth and the Cream Sheen in Hang Up for the just bitten lips.

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The look that Michelle showed us was the blurred lip which isn’t necesarrily an every day look but great for make up artists to try but the products used are amazing at creating a dark berry lip. Firstly lips had a prep and prime to lock in the edges of the lip and avoid bleeding. Hang Up was used to create the stain on the entire lip and then Viva Glam 1 was used on the centre of the mouth and a 217 blending brush was used to blur the edges. The Lip Pencil in Night Moth was used in the centre of the lips and cupids bow to create intensity. To mattify the lip you can blot the lips with translucent powder.

Here are a couple more looks following this trend:

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Reb-Elle: This trend is where black meets charcoal meets emerald meets burgundy meets midnight blue or a carbon shot with a petrol like pigment. It has a feeling of rebellion and make up is definitely pushing boundaries.

The Essentials: Smoulder Eye Kohl to let it bleed, Mixing Medium Shine as its reflects transparent pink and transparent teal glitter, Blacktrack Fluidline for precise and decisive black lines, Nocturnelle Nail Polish to create polish punk nails and Typographic Eye Shadow to accentuate.

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So in this look Michelle showed us how to create the eye using Feline Black Pencil which was traced along the lash line, into the crease all the way to the inner corner of the eye and under the lash line and then using a Mac 217 brush she blended the pencil to create the smokey undone eye. To set the eyeliner then blend carbon eyeshadow and blend it in. On the lid Michelle applied a white eyeshadow but if you don’t want such a contrasting eye then take the Black Diamond pressed pigment and apply to the lid. Really layer the lashes at the root with mascara.

Here are more looks following the trend:

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Spritual Eyes: This trend the skin is pale and flawless and mattified and the eyes are in cold shades like steel, cement, asphalt and slate. The trend has been described and sombre and soulful, where the eyes are emotionally shaded and not sensually smoked.

The Essentials: Pro Longwear Paint Pots in Smokey Pink and then sheer it down, Paint Pot in Groundwork swooped on upper and lower lids with a small 188 duo fibre face brush for a real shadow, Lip Mix in Medium Nude for a photographic stain around the eye, Eye Pencil in Prunella for a naturally bruised shadow and Pro Long Wear Paint Pot in Camel Coat and Tailor Grey mixed for bespoke grey shades.

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Michelle demonstrated a similar look as the above picture but just used greys with the paint pot in Tailored Grey a blended into the eye lid and all the way up to the brow then under the eye and pulled down using a Mac 217 brush. For the skin it need sto be mattified using translucent powder and under the eyes, in between the brows, down the nose and the chin then blend in the Prep and Prime highlighter to crate the ligher skin.For the highlighting  Michelle used my favourite Silver Dusk Irridescent Loose Powder to highlight the skin to create a beautiful sheen.

Here are some more looks following this trend:

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Perspect-Tive: This trend is all about high shine gloss on the skin, the cellophane eye, where make up is elemental in every way, from matte to high shine, its a new way of revisiting the monochrome effect, there is a big focus on how the skin picks up the light and where make up is seen through a veil of skincare for a blank canvas.

The Essentials: Pro Mixing medium to create shine and a subtle emollient glow, Strobe Cream to create the classic irredescent sheen, Lip Conditioner for a low level shine, Cream Colour base in Luna, Shell and Pearl to add seamless highlights, Gloss texture for a glassy sheen and brow set in clear and brushed up and groomed.

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Michelle talked about creating Vitamin skin with high shine formula’s. The Mineralise Moisture Foundation was a big winner to create the balmy texture and give a richness to the skin (I love this foundation). She used the amazing Care Blend Essential Oils to show us how to create the shine as seen in the above picture. Aplply the oil in a big C shape into the temple, top of the cheek bone and above the arch of the brow and then mattifying the skin in the T-Zone using the Prep and Prime Translucent Finishing Powder. Clear Gloss was used on the eyelid and on the eyebrow and a no 33 lash to add definition. Obviously this high shine look is not an every day look but take key elements from it so take a little bit of the oil and use above the cheek bone or a little bit of the clear gloss. Instead of gloss on the cheek bone give a wash of shimmer and use one of their Pressed Pigments  like Light Touch. Make sure you prep your skin before pplying your make up as its all about skincare shining through.

Here are some more looks following this trend:

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I love the Mac trend reports as they break it down for the every day person and teach how to carry out the trends and how to use their products for me this is a big plus. I love all the essential make up they use for each trend and of course have the majority of the make up but will be definitely getting my hands on more of the Pro Long Wear Paint Pots.

Hope you enjoyed my post and get busy experimenting. x

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